If you list your offer in the right places you’ll get emails. For every 10 emails my friend got he closed on 3 of them. That’s a great close rate, but the email replies are very targeted. For video testimonials my friend was able to collect the sale money up front because he told people he has to pay his actors up front. $20 is not a big outlay for people to make so most people won’t have a problem with it. And once you start to earn some money I’d recommend buying yourself a domain and putting up a basic website that you can direct people to in order to give yourself credibility.
Alexis Dawes created a product called “Desperate Buyers Only”. I interview her for an upcoming case study on Inspiring Innovators, where she mentions that she is able to make up to $97 from ebooks as small as 12 pages. The key? Finding people who are incredibly desperate for the information you provide and then doing good research to find a real solution to their problems. The result? Happy customers whose problem is solved, and money for you — a win-win situation! Caveat: It may be tough to find a real desperate buyer niche (Alexis reveals some in her case study). Here are some hints: When were you last in a situation where information would have either saved you a lot of money or a lot of pain? Has someone else close to you been in a situation where they could have used information to avert pain? Think legal, medical, and financial niches.
When was the last time you went to a new restaurant without looking it up online beforehand? Or bought a product that didn’t have at least a few 5-star reviews? It seems like more and more our world is run on reviews. And you can make money online by writing them. Get started by creating accounts on sites like Vindale research, Software Judge, FameBit, CrowdTap, Influence Central, and Modern Mom. However, before you run off and start writing, be sure to check the small print on each of these sites. Writing reviews isn’t a huge source of guaranteed income and you want to make sure that it’s worth your time before you get going.
If I have a blog that is getting 100,000 page views a month that means that I’m probably getting at least 50,000 people to the site (most blogs will do between 1.2 to 1.4 pages per session). That means I have to try and get some small percentage of those people to buy something from me if I really want to do well. If I can’t get them to buy something then (in some cases) I have ads running on the site that will make me money anyways.
Also, some of them are deceptively simple. For instance, let’s say you spend 40 hours this month learning keyword research and posting 30 how to articles on eHow. And you make $20. You may think, “Wow, fifty cents an hour. What a waste of my time.” Except, next month, after the articles settle higher in Google, you make $40. A year from now, having done nothing else, you are making $100-$150/month. And assuming Google doesn’t change their rules, you should continue receiving checks for years with no additional work.